JOHN TODD, MARKETING COMMUNICATIONS PROFESSIONAL
EXPERIENCE
WEB DESIGNER/DEVELOPER – FOUNDER
Pixl Graphics Digital Design 2010 – Current
http://www.pixlgraphics.com
- Freelance web development for small business.
- Social media, email marketing, deal-of-the-day, SEO/SEM, Display advertising, web analytics, etc.
- 2007 Employee of the Year
- Managed all projects relating to the corporate website and SharePoint intranet. With successful SEO/SEM, web site traffic exploded by 250% in visitors and 93% in page views in just one year (2009-2010).
- Developed a brand identity package to bring consistency to the corporate marketing materials. This included sales collateral, PowerPoint presentations, electronic media and technical materials.
- Created communication projects, including the writing and designing of newsletters, magazine advertising, technical project profiles, white papers, and O&M manuals.
- Coordinated special events in cooperation with the National Sales Manager, including trade shows, technical workshops, and other promotional events.
- Member of the business development team, producing project proposal and pre-qualification packages driving a $4M increase in sales over the previous 2 years.
- Managed all direct mail and email marketing campaigns.
- Implemented Microsoft SharePoint services for corporate intranet, and Office Live Communications server for internal messaging and conferencing.
MARKETING ASSISTANT / NETWORK ADMIN
EPI Leasing Company (Feather River State Bank) 1998 – 2000
- Designed posters, brochures, web site, and flyers.
- Maintained Novell Netware and Microsoft Windows computer network.
- Manager of Y2k mitigation project. Liaison with Bank IT staff, FDIC staff, et al.
MARKETING REPRESENTATIVE
Émigré Type Foundry 1995-1997
http://www.emigre.com
- Promoted and sold digital type and design products to publishers, art directors, et al.
- Copyright enforcement in cooperation with Sacramento Valley High Tech Task Force, FBI, RCMP.
CORE COMPETENCIES
- Web Design: HTML, CSS, WordPress
- Adobe Creative Suite: Photoshop, InDesign, Dreamweaver, Illustrator
- E-marketing: Google Analytics, AdWords, AdSense, Constant Contact, Mailchimp
- Social Media: Facebook, Twitter, Google+, Blogger, LinkedIn, Pinterest, Reddit, et al.
- Related Skills: Technical writing, Content marketing, Writing for SEO, Commercial photography
EDUCATION
- 2008 – 2009 Sacramento City College, Sacramento, CA
- 2007 University of San Francisco
- 1998 California Business Institute, Sacramento, CA
- 1994 AchieveGlobal – Frontline Leadership
OTHER ACCOMPLISHMENTS
- 2007 Tesco Controls Employee of the Year
- Co-Chair of the Tesco Controls Employee-Ownership Communications Committee.
- Created educational workshops that were certified by the California Department of Public Health.
- Received an official commendation from the Sacramento Police Department, 1994.